Sep 22, 2023
This isn’t the new Musk biography everyone’s talking about. This is the 2015 Musk biography by Ashlee Vance. I started reading it in July, before I knew there was a new one. It’s fine: Musk never changes. He’s always been exactly the same person he is now
I read the book to try to figure out who that was. Musk is a paradox. He spearheaded the creation of the world’s most advanced rockets, which suggests that he is smart. He’s the richest man on Earth, which suggests that he makes good business decisions. But we constantly see this smart, good-business-decision-making person make seemingly stupid business decisions. He picks unnecessary fights with regulators. Files junk lawsuits he can’t possibly win. Abuses indispensable employees. Renames one of the most recognizable brands ever.
Musk creates cognitive dissonance: how can someone be so smart and so dumb at the same time? To reduce the dissonance, people have spawned a whole industry of Musk-bashing, trying to explain away each of his accomplishments: Peter Thiel gets all the credit for PayPal, Martin Eberhard gets all the credit for Tesla, NASA cash keeps SpaceX afloat, something something blood emeralds. Others try to come up with reasons he’s wholly smart - a 4D chessmaster whose apparent drunken stumbles lead inexorably to victory.
Elon Musk: Tesla, SpaceX, And The Quest For A Fantastic Future delights in its refusal to resolve the dissonance. Musk has always been exactly the same person he is now, and exactly what he looks like. He is without deception, without subtlety, without unexpected depths.